AZ Humane Society Website

by Ryan Lowry
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title

AZ Humane Society Website

agency

Ideas Collide

Submission by

Ryan Lowry

Project Lead

Meagan Shoots / Art Director

Contributors

Tierra Nelson, Design Lead Chris Smith, Developer Robert Boland, Director of Content Alex Morgan, Digital Media Strategist Aaron Vance, Account Lead Mike Mason, Creative Direction

Refresh of an existing website for AZ Humane Society, a handful of secondary branding items, and Google Ads. This project helped tackle a variety of challenges including: UX/UI, SEO, Accessibility, Site Speed, and streamlining various sub-brands into one cohesive experience.

Over a month period after launch of the new site various areas like impression, click-through rates, conversions, etc. increase significantly—ranging from 16% - 27% increase.


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