Motive Journey

by Fabian Tejada
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Motive Journey



Submission by

Fabian Tejada

Project Lead

Fabian Tejada / Motion Designer


Client: Motive Design Studio: Pentagram NYC Partner & ECD: Eddie Opara Project Manager: Dana Reginiano Lead Design: Jun Park Sound Design: Tommy Simpson Post Production: De Los Angeles Studio Motion Design: Fabian Tejada Edit, Color: Fabian Tejada

Motive: Journey brand video
Motive, formerly KeepTruckin, builds technology to improve the safety, productivity, and profitability of businesses that power the physical economy.
This video was part of the brand activation for Motive’s rebrand. Collaborated directly with Pentagram partner Eddie Opara and his team to realize their storyboards from presentation to a finished brand video for Motive.

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Fabian Tejada

Tucson Arizona has provided a fertile ground for me and my family. We relocated to Tucson from Washington, D.C. back in November of 2020. I have been living and running my practice with renewed energy and commitment. Soon after relocating, I transferred my AIGA membership to Arizona. I have had a great track record with AIGA and the various chapters I have been a member of.

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