WebPT Rebrand by Jesus Garcia
As more products were introduced to our growing platform, it became more apparent that there was a disconnect with the design language of the original products over the new ones. There wasn't a system in place to scale along as we grew. So a new framework was created to redevelop all the current iconography and to allow any new ones to have a similar style so that it looks like it was part of the WebPT family of products. With a new design language, came new, more vibrant, brand color palette to be used in conjunction with icons and any future collateral like our white papers, landing pages, and blog posts for example.