Kyrene School District Website and Collateral Makeover by Sharon McGrath
Kyrene School District Website and Collateral Makeover
Kyrene School Disrict - In-house Communications
Kyrene School District
Sharon McGrath / Art Direction, Graphic Design
Erin Helm, Communications Director Billy Hardiman, Photographer
Project consisted of an overhaul makeover of several website pages with the goal of improved design to match print and online collateral, improve responsive design on mobile phones and overall brand image to enhance user experience on the website. The practical goal was to increase student enrollment.
I really enjoy working as a communications designer within an educational organization. This position gives me a renewed appreciation for some of the foundations of design/creativity such as innovation, intuition, creative and critical thinking. It is rewarding to be part of a larger mission that supports student growth and achievement. For the 2020 year so far—it’s been quite a journey with many adjustments and new ways of doing things. It’s been amazing to see how quickly everyone responded and adapted to the pandemic while successfully converting to an online learning platform!