ASU Microelectronics and Semiconductor Packaging Campaign

Involvement:
This campaign involved every member of our team and produced products for social media, news.asu.edu, and conferences. These products include social media posts, videos, marketing collateral and web pages.

Purpose:
The ASU Microelectronics and Semiconductor Packaging Campaign was launched to address the critical need for innovation and partnership in the rapidly growing semiconductor industry. With the objective of raising awareness among industry leaders, Arizona policymakers and the media, the campaign highlights ASU's cutting-edge research, educational programs, and strategic partnerships aimed at advancing semiconductor technology. It seeks to position ASU as a leader in microelectronics and packaging, while also emphasizing the importance of this sector to the economy and national security.

Significance:
ASU's involvement in microelectronics and semiconductors is crucial for Arizona's economic growth and technological leadership. As the state emerges as a key player in the semiconductor industry, ASU's cutting-edge research and educational programs help drive innovation and talent development. By collaborating with industry leaders and government agencies, ASU strengthens Arizona's position as a global hub for semiconductor manufacturing. This involvement not only boosts the state's economy but also ensures that Arizona remains at the forefront of technological advancements, attracting investment, creating high-paying jobs, and enhancing national security through domestic semiconductor production.