Check for a Lump - Breast Health Educational Publication
by Sulien Bruceta
title
Check for a Lump - Breast Health Educational Publication
agency
Check for a Lump
client
Check for a Lump
Submission by
Sulien Bruceta
Project Lead
Sulien Bruceta / Art Director and Designer
Contributors
Holly Rose, Publisher Ashley Plum, Writer Laura Pentsa, Writer Jessica Cadby, Writer Cover Photographer: Scott Hall Printer: Lithotech, Inc.
This is the annual publication of Check for a Lump, a nonprofit organization here in Arizona. This magazine is part of their free education program. The purpose of this work was to redesign the publication in a way it could be more appealing and easy to read. My solution met the goal with the implementation of a new design system, incorporating more white space and reducing the amount of text to create a new page balance that pleases the eyes. This project was significant for the organization because they wanted to help their readers to learn through an improved product having their needs covered. For me was a special challenge because I'm a breast cancer survivor, still in treatment, so I know the importance of communicate valuable information about breast cancer, to educate our community.
Sulien Bruceta
As a breast cancer survivor, my personal and professional point of view changed dramatically for better. Now I'm engaged with education and helping people in need in all Arizona through Check for a Lump's free programs. I'd love to inspire more designers of all kind, to get involved with the nonprofit sector, because they have a huge need of our professional knowledge. The purpose is to help the users of the organizations' services and that's what encourage my heart every time we have to create a new product.